Master of Business Administration (MBA) Major in Luxury Brand Management

Program type:
Postgraduate
Study mode:
,
Start dates:
September and February
Duration:
3 semesters (1.5 Years)
Credits:
90 ECTS
Language:
English
Accreditated by:
EduQua
Degree Awarded:
Master of Business Administration with a Major in Luxury Brand Management

Degree Overview

The Master program in Luxury Brand Management is designed to develop understanding of the principles and practices of luxury brand management and give profound knowledge of economic management and business strategy with international focus. The program includes disciplines in luxury marketing, communication and event planning, brand management, retail, e-commerce and search for new trends. Graduates will be able to apply systematic and creative solutions for a range of challenges arising in the industry.

Meet the teacher

Course Structure

Year 1 - Semester 1
  • Luxury Brand Analyses and Marketing Strategies
  • Brand Identity in the Luxury Sector
  • Managing Jewellery and Luxury Watches
  • Critical Thinking
  • Business Communication
  • Luxury Goods and Services Markets
  • Industrial Workshops
  • High Performance Leadership
  • Empowering Your Future
Year 1 - Semester 2
  • HR Management
  • Business Communication
  • Entrepreneurship
  • Luxury Quality Management
  • Luxury Product Design
  • Luxury Brand Management
  • External Seminars
  • Industrial Workshops
Year 2 - Semester 3
  • Master Thesis or Internship*
* The best students get the opportunity to do internship during the last semester of the program that we provide

After the successful completion of the course by the student an official graduation ceremony will be held where the Master Degree Diploma awarded in Luxury Brand Management will be given.

Exchange and Transfer Students

Students who would like to change universities with their credits intact need to present an official grade transcript followed by a seal and signature of the respective university. Enrolment is possible throughout the entire academic year, granted a prospective student has enough verified credits. SSHE follows the European curriculum of ECTS. However, other curriculums (American, British and etc.) are also accepted once all the grades have been verified.

Tuitions Fees

Registration fee2 000 CHF
First Year
1 Semester 14 000 CHF
2 Semester 16 000 CHF
Second Year
Thesis fee and supervising* 200 CHF
TOTAL COST32 200 CHF

* subject to change

Scholarships

Students with exceptional academic achievements could be awarded the SSHE Scholarship of Merit. It is important to note that the aforementioned scholarship covers the tuition fees only (accommodation, living and other expenses are not included). Students, who wish to receive partial scholarship of merit, must send their applications with a complete set of admission documents and state in separate letter the reason, why they need scholarship. Each case is examined on an individual basis.

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